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Does Price Matter?
July 23, 2007 Posted by Chris Tingom Filed under Uncategorized
Do you consider price when considering a visit to a coffee shop?
What would you say is the average amount that you spend when you visit a coffee shop? I realize it matters what you order and what size, but overall I would say the price range in Arizona is fairly even except for a few oddball outfits who charge more for less.











hb2 says:
Price does not matter if I like the place, I spend about $6 + tip per visit, if they sell some kind of baked goods maybe add another $4.
Jason Haeger says:
I’ll pay more for coffee that’s being undersold. Respect the coffee, man!
If they won’t take it as a charge for the coffee, I’ll drop the difference into the tip jar. I refuse to pay too little for coffee.
On the other hand, I won’t pay too much for bad coffee. I just don’t visit the places that overcharge for sub-par coffee.
Ryan says:
I have no idea what the drinks cost at my favorite coffee shops. The only time I noticed a drink price was after I had a disappointing latte at a new coffee shop and thought about how I just wasted 3 or 4 bucks.
Pierce/Bear says:
[quote]hb2 says:
Price does not matter if I like the place, I spend about $6 + tip per visit, if they sell some kind of baked goods maybe add another $4.[/quote]
I have exactly the same attitude: it is called paying for the ambience
(bs.) says:
Ryan, you nailed it. If it’s what you’re looking for, the price ultimately won’t matter. That’s why we go there in the first place.
I just ordered a quad mocha this morning at my fav east valley shop which cost me $6 including tip.
If the price starts getting to me, which it does at time – I’m not rich, then I cook up my espresso at home with the same ingredients from said shop above, only I don’t use Illy espresso at home – I use local roasted stuff from a Moon Valley shop.
Anyway, that was off topic a bit.
So, I spend about $6/drink.
Michael T says:
::sniff:: I love you guys…
Randy says:
I am a new roaster to the area of Surprise. We will be opening in October. Price does matter as people have said. If it’s no good, it’s too high. As a new Coffee House owner, I appreciate any constructive criticism that will improve service and quality. If our coffee and “ambience” is good, please let us know that you’re not paying too much.
Chris Tingom says:
Welcome to the site, Randy!
Pierce/Bear says:
Ambience is flat beyond ‘subjective’.
Case in point: despite it being a touch ‘Spartan’; I really am comfortable @ Austin’s place in Globe, Vida a Caffe.
I have always been treated well there; as have my guests (Austin knows of whom I speak of
).
Ron Cortez says:
Thank you guys. I will make sure to pass a long this notes to some of the coffee shopes around, expect a price raise by the end of the week. No really, thanks for the feedback. Quality has always been the driver. I believe that people will pay and frecuent coffee houses if they are featuring better coffee than national chains. The quality has to be addresed totally; look, feel, Customer service and of course taste.
hb2 says:
Next Month Starbucks will raise their prices (july 31st), I don’t really care cuz I only buy at local coffee houses. Some people at my office are really mad… sucks for them.
Jason Silberschlag says:
those starbuckians deserve to have their prices raised! maybe they’ll start spending locally instead!