Our new focus is quality, inclusiveness and education. We are not dealing with completely ignorant consumers anymore. These new customers are not the ones you want to alienate. They are your mouthpieces. These are the explorers of the urban landscape, armed with iphones ready to twitter and yelp. Don’t send them away pissed. — Tom Maegdlin has a great new blog about coffee in AZ. You should check out his recent post (excerpted above). He makes some great points.